Pete Reis-Campbell Speaks at SMX London in May 2019

Pete Reis-Campbell Speaks at SMX London in May 2019

On Wednesday 22nd May, Kaizen’s CEO & Founder will be speaking at SMX London on Top-Tier Link Building With Data Storytelling.

Pete will be speaking from his experience of running Kaizen, an award-winning content marketing agency specialising in content creation, SEO services and PR. Whilst only five years old, Kaizen has launched over 600 campaigns for high-profile clients including TUI, MoneySupermarket, Npower and Lastminute.com. We have built over 10,000 links through our campaigns, with top-tier media coverage on sites like the Daily Mail, Business Insider and Lonely Planet occurring every week.

So what’s our secret?

Based on Pete’s analysis of over 4000 pieces of content marketing, there are 8 key success factors for building links, and they all relate to data storytelling.

“Most fail when it comes to using data to earn links, as they don’t realise how the smallest wrong move diminishes its potential links.”

At Pete’s talk at SMX London, you’ll see how to build a successful data story from scratch. This includes tools that will find data stories worth telling, tactics to make it newsworthy, resources to scale up your data and best practices for using data visualisation.


Tickets are available now: SMX London

poly background

Get a monthly roundup of our insights in your inbox

Comments

Latest Blog Posts

The One-Stop Guide To Gemma Collins-ing Your Content

The One-Stop Guide To Gemma Collins-ing Your Content

If you live in Britain (and haven’t been under a rock for the past few years) it’s pretty much guaranteed that you’ve heard of Gemma Collins. She’s loud, she’s outrageous, she took to the screen on TOWIE and has since turned herself into a personal brand that people can’t get enough of – even if […]

When Your Business Starts: From Bland to Brand

When Your Business Starts: From Bland to Brand

While it’s possible to do work as soon as your company opens its doors, you’re not a memorable business until you have a recognisable brand. Find out how to put your team on the same mission and make sure your clients don’t forget you. Scaling Up When starting a business, it’s likely your first concerns […]

The Pursuit of Graphic Design Perfection

The Pursuit of Graphic Design Perfection

First seen on Marketing Tribune In the modern-tech day and age of today, we have evolved new ways to bring our designs to life through our technological advancements. Design comes in all forms; the computer you are looking at now, the posters and adverts you see on the shop floor, the phone you use – […]