We are delighted to announce that we have been named finalists for “Best Financial Services Content Marketing Campaign” at The Drum Content Awards. Its our third nomination in as many months and symbolises a great year for the Kaizen team.
The campaign we created for TotallyMoney.com on ‘The Best Commuter Hotspots” has been truly successful earning over 70 links from National and Regional outlets, giving it the merit for this to be its second award nomination.
This campaign is just a demonstration of what we are capable of as a content team here at Kaizen. The piece pulls together the best use of data and design supported with a killer outreach strategy. With coverage from the Daily Mail, Metro and AOL, the coverage was vast and also achieved over 6,500 social shares.
2016 has been an amazing year for the team, 3 award nominations, a larger team and a new office before the year is out! We are very excited for what 2017 has to offer!
If you are interested in working with us to create some award worthy content don’t hesitate to get in touch.
One of my biggest pet peeves is keyword research not done right. If you’re thinking, it’s only the beginners who make the biggest, most obvious mistakes; you’re wrong. There are junior execs who make these mistakes, and then there are heads of SEOs who might slip up every now and again because it can be […]
As seen on PR News Online. Maybe you’re wanting to start a new career in PR, or possibly you’re looking to start outreaching internally on behalf of your company – either way, PR and outreach can be a rather daunting and stressful task. Building relationships with journalists might possibly be the most cliché line. […]
This article was originally published on State of Digital. ‘Red tape’ is a commonly used metaphor for barriers that are put in place in legal and business dealings. For people in the SEO and content marketing word, red tape can be used to refer to barriers and restrictions put in place by the clients you […]