We are delighted to announce that we have been named finalists for “Best Financial Services Content Marketing Campaign” at The Drum Content Awards. Its our third nomination in as many months and symbolises a great year for the Kaizen team.
The campaign we created for TotallyMoney.com on ‘The Best Commuter Hotspots” has been truly successful earning over 70 links from National and Regional outlets, giving it the merit for this to be its second award nomination.
This campaign is just a demonstration of what we are capable of as a content team here at Kaizen. The piece pulls together the best use of data and design supported with a killer outreach strategy. With coverage from the Daily Mail, Metro and AOL, the coverage was vast and also achieved over 6,500 social shares.
2016 has been an amazing year for the team, 3 award nominations, a larger team and a new office before the year is out! We are very excited for what 2017 has to offer!
If you are interested in working with us to create some award worthy content don’t hesitate to get in touch.
On 23rd November, Kaizen will be hosting a full-day digital PR workshop, designed to show our process of earning over 10,000 backlinks on top-tier sites such as Marie Claire, Business Insider and Culture Trip over the last five years. It will take place at Citypoint, in Moorgate, London. The CEO & Founder of Kaizen, Pete … Read more
Searching for a new idea can be incredibly difficult. With the power of the internet, we can fine tune our projects and push them even further than before. From the research stage to the finished result, let’s go through some main key things that we think about when designing these for our campaigns. Research enough … Read more
In an industry where journalists are receiving hundreds of emails, tweets and calls a day, it can seem rather daunting when trying to be heard in a crowded room. Every element to your outreach strategy needs to be on point, however, the first touch point you will have with a journalist will be your email’s subject … Read more