13th November 2017
The financial report by the Drum ranks Kaizen as the fastest growing marketing agencies in two categories.
The annual Independent Agencies Census, conducted by The Drum is the most essential, financial evaluation-report of all marketing services across the UK and it showcases the performance of all independent agencies in the industry, divided in 7 different categories.
Kaizen ranks number one in the Gross Profit Percentage Growth category of all Independent Agencies that are included in their annual census, meaning it has achieved the highest profit growth from one financial period to another – percentage wise. The percentage calculation is important because it provides an equal analysis between the smallest and largest agencies included in the consensus.
In addition, Kaizen also grabbed the number one spot for Gross Profit Percentage Growth for agencies with 1-25 members of staff. The agency ranks high in other areas such as the financial analysis and turnover per head.
The full report can be purchased and downloaded from the Drum website.
Trying to find the best way of visualising data doesn’t have to be difficult – with infographics making up the majority of content marketing, their popularity is due to their simplicity and how easily they can be produced. However, some clients may feel that the handy tool is not the best choice for their campaign’s goals, meaning … Read more
This debate has gone on since the dawn of the Internet, longer than the feud between Batman and The Joker, longer than the debate of whether Ross and Rachel were on a break or not? This is the debate of quality versus quantity. Like most battles, few remember where they begin, but here is where … Read more
Content marketing is becoming an increasingly prominent skill in the sphere of online marketing. As competition for link-building campaigns becomes more extreme, it’s harder than ever for your content to stand out from an already crowded online space. From 15 seconds Instagram stories, to interactive infographics, podcasts, and 10,000 words guides, content marketing principles can … Read more