I spoke at the Search London meetup today on how to convince SME clients to move-away from tired, old fashioned SEO techniques and take the plunge into Creative Content, even if they have a limited budgets.
I gave examples and the process behind Content Curation, News-Jacking & Buzzfeed-style list campaigns that didn’t cost the earth to make but still won links from sites like HuffPost, Lifehacker. & Inc.
Massive thanks to Jo Turnbull & Tim Sheed for letting me come along and talk.
We’re thrilled to announce that Kaizen have been chosen as area finalists for the 2019 FSB Awards. We are nominated for the ‘Scale Up Business of the Year’ award, as over the past year we have nearly doubled our number of employees, set up camp in Moorgate, launched our own proprietary PR technology and been … Read more
As seen on Startup Nation. With research suggesting that stories are 22 times more memorable than facts, what can brands do with storytelling to ensure they remain head and shoulders above the competition? Many brands already have the foundations to build and sell their story but fail to use these to their full potential when it comes … Read more
Leading European travel company, Lastminute.com, have recently selected Kaizen as their new SEO, Content Marketing and Digital PR agency for 2019 and beyond. An online travel retailer, Lastminute.com has over 90 million unique monthly users, and offers global flights and hotel deals. As part of their content marketing strategy with Kaizen, we created a campaign … Read more