Link Building – Love it or hate it, it’s a fundamental part of any SEO strategy. According to a Moz industry survey, Link Building is the second most important factor when it comes to SEO.
There are many ways in which a brand can ethically build quality links but one of the most popular and effective ways is through Content Marketing.
However with so many brands competing in the Content Marketing space what steps can you take to ensure your content is earning the coverage and links it deserves?
I will take you though 9 practical tips aimed to help you earn attention and links from National Publications and Highly Authoritative third party sites.
The webinar will begin at 2PM BST on Thursday the 25th August. Book your seat for free here.
Adhering to the whims and fancies of Google’s unpredictable nature can be a tasking ordeal for content creators around the world. What once seemed like a harmonious relationship, the bond between consumers and producers of content has become somewhat volatile, asking marketeers to be agile in their approach to content. As click-through-rates and organic opportunity … Read more
On 15th November, Kaizen was ranked the 38th fasted growing tech company in the UK according to the Deloitte Tech Fast 50 Awards. The Deloitte Technology Fast 50 is one of the UK’s foremost technology award programmes, celebrating innovation and entrepreneurship. Now in its 21st successful year, it is a ranking of the country’s 50 … Read more
On 23rd November, Kaizen will be hosting a full-day digital PR workshop, designed to show our process of earning over 10,000 backlinks on top-tier sites such as Marie Claire, Business Insider and Culture Trip over the last five years. It will take place at Citypoint, in Moorgate, London. The CEO & Founder of Kaizen, Pete … Read more